Thursday, March 22, 2007

Web: Amazing Ale

You've probably already seen Amazing Grace, the historical movie about British abolitionist William Wilberforce. Now, from our cousin site in England, Ship of Fools, comes this important product announcement: William Wilberforce Freedom Ale!

Brewed at The Westerham Brewery in Kent, England, near the site where Rev. Wilberforce began his fight against the slave trade, it's "a deep mahogany ale characterised by its mellow bitterness and long hoppy finish." Whatever that means.

Anyway, it's also a free-trade beer made with demerara sugar from a smallholders' plantation in Malawi, and a portion of the sales price goes toward the campaign against human trafficking.

Sorry. Can't buy it in the U.S., apparently, but you can order some.

Or, you could strike a blow against your own slavery to alcohol and chew some gum instead. (But that's just the Baptist in me talkin').


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2 comments:

Amy said...

Did you mean "fair" - trade instead of free - trade? Fair - trade is the provenance of we economic do-gooders with guilt complexes (hence the donation and the farmer-owned crops), while free-trade is the favorite cause of our modern day robber barons.

The Block said...

Fair enough.

Let's say "fair trade" and stay on the do-gooder side.